{"id":17925,"date":"2017-08-17T11:00:46","date_gmt":"2017-08-17T05:30:46","guid":{"rendered":"https:\/\/blog.resellerclub.com\/?p=17925"},"modified":"2026-05-22T11:53:03","modified_gmt":"2026-05-22T11:53:03","slug":"why-you-should-consider-using-video-as-a-background-for-your-website","status":"publish","type":"post","link":"https:\/\/www.resellerclub.com\/blog\/why-you-should-consider-using-video-as-a-background-for-your-website\/","title":{"rendered":"Why You Should Consider Using Video as a Background for Your Website"},"content":{"rendered":"

When it comes to digital content, particularly in social media, any doubts about which reigns as king have all been extinguished by video. Less than a minute of scrolling through your feeds would be enough to prove this claim. <\/span><\/p>\n

Video content has taken control of social media and digital marketing, but when it comes to web design, static images as design backgrounds remain the status quo \u2013 though with the continuing popularity and rising effectivity of video, until when that\u2019ll be the case is becoming an increasingly pertinent question. <\/span><\/p>\n

But before you think about utilizing the power of video as your website background, here are some pros and cons of doing so:<\/span><\/p>\n

The Pros <\/b><\/h2>\n

Science<\/b><\/p>\n

There\u2019s a science behind why people are more drawn to videos than text or images.<\/span><\/p>\n

As noted by Instapage\u2019s article on <\/span>neuroscience<\/span><\/a>, when people look at speakers or characters in a video, the brain\u2019s fusiform face area (FFA) is activated, which increases attention and focus. <\/span>This is partly because the brain is looking to recognize the characters in the video.<\/span><\/p>\n

And perhaps, more importantly, the FFA has also been found to have direct ties to people\u2019s emotions\u2014something that every digital marketer is looking to tap into. <\/span><\/p>\n

The stats back it up <\/b><\/p>\n