{"id":28629,"date":"2019-08-15T11:28:40","date_gmt":"2019-08-15T11:28:40","guid":{"rendered":"https:\/\/blog.resellerclub.com\/?p=28629"},"modified":"2026-05-13T13:37:43","modified_gmt":"2026-05-13T13:37:43","slug":"how-does-cloudflare-work-to-amp-up-your-seo-efforts-2","status":"publish","type":"post","link":"https:\/\/www.resellerclub.com\/blog\/how-does-cloudflare-work-to-amp-up-your-seo-efforts-2\/","title":{"rendered":"How Cloudflare can Amp up your SEO Efforts"},"content":{"rendered":"

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Imagine, in a sea of millions of websites, yours exists, however, you want it to do more than just exist \u2013 you want it to thrive, to be visible, to have people interact with it. And so, you decide to invest in SEO (Search Engine Optimisation). It\u2019s a cost-effective, credible solution to get your website ranked on Google. Sounds great right? What\u2019s even better is that you can add to your efforts by using Cloudflare \u2013 it actually helps boost your SEO efforts. So, let\u2019s break down what that means by answering some simple questions.<\/p>\n

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What is Cloudflare?<\/strong><\/h4>\n

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Cloudflare<\/a> is one of the world\u2019s largest Content Delivery Networks (CDN)<\/a>. However, it does a lot more than that. Cloudflare also provides services like DDoS (Distributed Denial of Service) mitigation, distributed domain name services and internet security services. <\/p>\n

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How does it work? Well, between the visitor and the Cloudflare user\u2019s hosting provider sit the Cloudflare services. These services act as a reverse proxy server for websites. What does that mean? A reverse proxy server, like Cloudflare, sits in front of web servers and basically forwards the visitor’s request to those web servers, acting as a middleman. <\/p>\n

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To go a little further into reverse proxy servers, we first need to understand proxy servers. A proxy server, also known as a forward proxy, is a server that handles the client\/visitor machines. Say, for instance, there is a client and they are initiating a request to a server, the request may first go to one server (a proxy server), before being sent to the actual backend server. The backend server will process the request and send it back. However, the client is unaware that there was a server in between while sending the request to the final server – this is known as a proxy server. For the backend server, it will assume that the proxy server is the client and that the requests are coming from that particular server. <\/p>\n

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For reverse proxy server, a client might initiate a request to the intermediate, proxy server. However, the difference is there are multiple backend servers, and the request from the proxy server will go to only one of them. The backend server will process the request and redirect it back to the client. The client doesn\u2019t know how many servers are there. Each time a request is sent, it could be to a new server. In a proxy server (or a forward proxy server) it is a single setup, of multiple clients with one server. A reverse proxy has single (or multiple) clients with multiple servers. The customers are the clients, who only see the website, however, our requests will go internally to different servers based on where we reside. <\/p>\n

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So, what are the benefits of Cloudflare? <\/p>\n

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To begin with, Cloudflare is simple and easy to install. Furthermore, Cloudflare boosts your security and enhances your protection from attacks. By acting as a reverse proxy server, your website never needs to reveal the IP address of the origin server. This means that hackers can\u2019t attack the server. It only allows genuine users the opportunity to access your website so that the resources of your website don\u2019t get drained and the speed of your website remains intact. It protects your website from DDoS and DoS attacks. If the speed of your website slows down, it will save the cached files until your site speed returns to normal. Finally, it provides free SSL certificates<\/a>.<\/p>\n

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Now, you\u2019ve probably noticed that speed and security are 2 of Cloudflare\u2019s largest benefits. It\u2019s these two factors that contribute to your SEO efforts. Before we tell you how to, let\u2019s also run through the basics of SEO. <\/p>\n

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SEO defined:<\/strong><\/h4>\n

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SEO, which stands for Search Engine Optimisation, is the practice of increasing the quality and quantity of traffic to your website through organic results via your search engine.<\/p>\n

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