The new Coupon Engine has been in the making for some time now and after months of development & testing, I\u2019m delighted to introduce it to all of you.<\/p>\n
We’ve worked extensively on ensuring that the Coupon Engine is simple, intuitive and has all the functionality you need to begin creating coupons and offering discounts. Here are a few of the main features of the Coupon Engine:<\/p>\n <\/a>Create different types of Coupons to appeal to your Customers better:<\/span><\/p>\n Since you can create different types of coupons with the Coupon Engine, here are a few tips on the kind of coupons you should create based on the promotion you\u2019re offering.<\/p>\n With a slew of promotions being offered at the moment, you can actually test the Coupon Engine out and figure out the kind of coupons that work best for your Customers.<\/p>\n All New Layouts for SuperSite 2:<\/strong><\/span><\/p>\n Along with the Coupon Engine, we also released all new layouts for SuperSite 2. These new layouts offer Resellers that don\u2019t resell all of our products, a chance to use the SuperSite.<\/p>\n Resellers can now choose between three different layouts i.e. a Domains focused layout, a Web Hosting focused layout<\/strong> and the standard Domains & Web Hosting focused layout<\/strong>.<\/p>\n This is what the new layouts look like:<\/p>\n![\"\"](\"\/blog\/wp-content\/uploads\/2012\/11\/coupon-engine-screenshot.bmp.jpg\" "\\"Coupon")
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\nOne of the key features of the Coupon Engine is that you can choose to create 3 different types of Coupons i.e. Coupons that offer a percentage discount<\/strong>, ones that offer absolute value discounts<\/strong> and conditional coupons<\/strong>. These coupon types can help you target your Customers better and you can read more about them below.<\/li>\n
\n<\/strong>Another useful feature is the ability to view detailed usage reports for all the coupons you create. These reports show you the Customer ID, the Invoice ID, the Discounted Amount & the date on which the coupon has been used<\/strong>.
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\n<\/strong>The Coupon Engine provides an easy to use interface to create coupons. With a quick and easy flow, you can generate coupons in a jiffy.<\/li>\n<\/ul>\n\n
\nWith the standard percentage discounts, you can highlight large discounts<\/strong> and increase conversions. For eg. A coupon code offering .CO Domains at $12.99 may not perform as well as one offering .CO Domains at 50% discount.<\/li>\n
\n<\/strong>In case of certain products, showcasing an absolute value discount can be more beneficial for sales. This especially works well in the case of low margin products<\/strong> like .COM Domains, .IN Domains or Website Builder packages which are highly price sensitive. In all these cases marketing an absolute value discount will help increase conversions.<\/li>\n
\n<\/strong>One of the most interesting features of the new Coupon Engine is the ability to create conditional coupons. With this feature you can create a coupon that offers a discount on a product on the condition that the Customer has already purchased another product.A great example of this is offering a low-margin product like Domain Names free with a high-margin product like Web-Hosting. This will help you highlight the most profitable products in your portfolio<\/strong> and allow you to offer the best deals to your Customers<\/li>\n<\/ul>\n