In 2014, when Pete Frates and Pat Quinn, members of the Texas ALS Association, launched the Ice Bucket Challenge, they didn’t know what a viral success it would become. The challenge quickly became popular among celebrities, who decided to participate in it to spread awareness about the association’s main cause – Amyotrophic Lateral Sclerosis. Among these celebrities were Chris Pratt, Robert Downey Jr., Barack Obama, Donald Trump, and Bill Gates, whose YouTube video featuring this…
Artificial Intelligence, Internet of Things and Machine Learning are the current face of technology. In fact, there are numerous AI-powered devices, robots and algorithms to make our work easier. AI has penetrated into almost all the domains – be it health sector, education or business. However, the question remains, ‘how do machines interact with each other or take decisions?’ Well, the answer to this is simple – they follow patterns based on their previous history…
“ Video can show you something (like an instructional video on YouTube), take you somewhere (like a culture video you show prospective employees) or introduce you to somebody (with a testimonial or any other time you’re relying on personal credibility).” -business2community.com Here’s a short overview of what you can expect in this blog The Power of Video Marketing : Importance of video marketing How to do video marketing right: The Plan Resources Content Length Calls-to-action Video…
