Ever since high-speed Internet connections became commonplace in many homes across the globe, on-demand video content has experienced an explosion in popularity in the best possible way. According to a number of sources, the industry has generated more than $15.5 billion in revenue since January 1 2018, alone. 173.3 million people actively engage with this type of on-demand video content on a daily basis, a number that is growing year-over-year at an incredible rate. …
WordPress occupies the largest market share in terms of personal blogging and CMS platforms. This is largely because WordPress is free and easy to setup, very user-friendly and has a plethora of plugins and themes that can help you design and develop a website just the way you want it. The rise in the user-base has led to hosting companies offering WordPress Hosting. The whole objective of this Hosting is to have a hosting environment…
Cloud Computing is the present of technological advancement and a glimpse into what the future will be. It has integrated itself firmly with technologies such as Artificial Intelligence (AI), Internet of Things (IoT) etc. and has changed the way users store, access and exchange data across the globe. Cloud, in a nutshell, solves several issues by making collaboration simpler over the internet. Not only that, it eliminates the need for expensive external hardware and storage…
If you aren’t aware of it already – load times are important, especially for mobile. In fact, one research suggests that up to half your visitors will click away if your mobile site takes more than 3 seconds to load. This might be news to you – but it shouldn’t be. Load times have always been important. But they’re even more important on mobile. Many website owners neglect thinking about how fast their site runs…
Hemingway said “There is nothing to writing. All you do is sit down at a typewriter and bleed”. You’d be amazed at how much email marketing is NOT related to writing. So stop procrastinating on email marketing because you think you have to write fancy emails. Top email copywriters like Ben Settle know the real secret to an effective email marketing strategy and have managed to make email their only (6-figure) income source. Below you’re…
Driving traffic to your website is crucial when it comes to optimizing your website for search engines. However, prior to your website ranking on search engines, it is important that the search engine is able to track the content on your website. One of the simplest ways to accomplish this is through internal linking. What is Internal Linking? As per Moz.com, “Internal links are links that go from one page on a domain to a…
The terms ‘blog’ and ‘website’ are sometimes used interchangeably on the internet today. Therefore, let’s take a look at what really distinguishes a ‘blog’. What makes a blog? Web pages with a series of posts in chronological order that allow comments from readers. In other words, content that will be regularly churned out takes centre-stage. Setting up a blog is not difficult. While there are several blogging platforms such as WordPress, Blogger, Medium, Wix, Weebly…
When you’re new in the web industry and plan to host your first website or a blog, there are a lot of questions on your mind. Should I go with a free service or a premium one? Is this the right time to invest in a paid service and if yes, which hosting service do I choose? Eventually, most website owners end up choosing Shared Hosting as it offers good features for beginners and is…
A common question for anyone who has just built their website is to figure out which web hosting service to use. The options in the market are endless. The conundrum is not only to pick the right web hosting company but also which web hosting package to purchase from the many types available within that company. This blog will focus on the best web hosting for WordPress in particular and will share all the information…
Image optimization used to be a vital part of both content and on-site optimization efforts, allowing brands and marketers to use image search as a means of driving traffic to their websites. However, the successful practice of using image optimization for traffic generation was coming to an end. In 2013, Google updated its image search UI and added the now infamous “view image” button, a move that resulted in substantial declines in image search traffic…